‘Tangential’컨텐츠는 브랜드를 홍보하는 새로운 방법이다.

https://thenextweb.com/growth-quarters/2021/01/06/tangential-content-is-the-link-building-tactic-your-brand-is-missing-out-on/

Defining tangential content
Tangential content is content that is related to a brand’s industry but is not related to its core branding

• tangential piece of content by Hershey that provides tips to families on how to be safe when trick-or-treating in 2020
• you’ll see something a little more topical: a recipe that includes a Hershey’s product.

1. it unlocks a new, broader audience
2. it can help you build backlinks to your site

pertinent : 적절한
Tangential : 별로 관계가 없는 , 탄젠트의